Wine Export Label Directory
The Wine Export Label Directory begins on 1 July 2021.
It is an online database of all Australian wine labels that have been legitimately exported from 1 July 2021. It will help Australian wine makers protect themselves from intellectual property theft.
The Label Directory can be searched by distributors, retailers, and the public via the Export Label Image Search System (ELISS). ELISS will verify whether wine exported overseas is a genuine Australian product.
Read more about ELISS on the Wine Australia website.
The Department of Agriculture, Water and the Environment supports the Australian wine industry by providing advice to the Australian Government on matters related to wine. This includes advice on:
- international market access,
- taxation, and
- industry structure.
The department provides this support and advice by working with:
- Australian winemakers and grape growers,
- industry representative bodies,
- other government agencies, and
- international organisations.
Wine Australia is the Australian wine industry’s statutory research and development, marketing and regulatory body. Its regulatory functions include:
- administering the Label Integrity Program,
- wine export licensing, and
- managing the Register of Protected Geographical Indications.
Wine Australia also provides export data, and market intelligence to the Australian wine industry. Wine Australia is funded by levies, matching funding from the Australian Government, and user-pays fees.
The Australian wine industry is subject to the Wine Australia Act 2013 and the Wine Australia Regulations 2018. Among other things these provide for the Label Integrity Program and the Register of Protected Geographical Indications.
The Act and regulations give effect to:
- the Agreement between Australia and the European Community on Trade in Wine, and
- the Agreement on Trade in Wine between the Government of Australia and the Government of the United Kingdom of Great Britain and Northern Ireland.
Data relating the Australian wine industry, including export statistics, can be found on the Wine Australia website.
Useful links and contacts
Information and contacts should you have any questions about the Australian wine industry.
Advice for wine exporters
Wine Australia is the Australian wine industry’s statutory research and development, marketing and regulatory body and is a good source of information on exporting wine (including the export approvals process, export fees and charges, wine labelling and marketing).
Wine Australia supports the Australian wine industry by setting strategic research priorities, establishing and managing research and development projects consistent with these priorities and facilitating the dissemination, adoption and commercialisation of research and development throughout the industry.
Wine Australia is funded by the grape research levy and the wine grapes levy. The Australian Government provides capped matching funds, on a dollar-for-dollar basis, for research and development.
The Australian Government’s trade and investment Commission, Austrade, provides practical advice or assistance on exporting wine.Exports of organic and biodynamic wines are subject to additional requirements under the Export Control (Organic Produce Certification) Orders issued under the Export Control Act 1982.
Legislation and regulations that affect the wine industry
The Australian wine industry is subject to a number of pieces of Commonwealth and State legislation. The legislation specific to the Australian wine industry is the Wine Australia Act 2013 and the Wine Australia Regulations 2018. These provide for, among other things, the Label integrity program and the Register of Protected Geographical Indications and Other Terms.
Food Standards relevant to the wine industry
Food Standards Australia-New Zealand (FSANZ) administers the Food Standards Code which provides for standards relating to health, safety and food and beverage industry requirements. The Code provides production requirements for Australian produced wine under standard 4.5.1. The Code also provides for a broader standard, standard 2.7.4, which provides standards for any wine sold in Australia, including imported products. Any inquiries about these standards, or the Food Standards code should be directed to FSANZ.
Levies collected for the wine industry
Levies are collected to fund marketing, research and development and plant health integrity for the Australian wine industry. The Australian Government provides capped matching funds, on a dollar-for-dollar basis, for research and development. There are currently three Commonwealth levies or charges that apply to the Australian wine industry:
- the grape research levy
- the wine export charge
- the wine grapes levy.
These levies are collected and administered by the Australian Government on behalf of the industry.
Wine industry statistics
The Australian Bureau of Agricultural and Resource Economics and Sciences (ABARES) is the science and economics research division of the Department of Agriculture, Water and the Environment. ABARES releases a number of reports which contain useful information and analyses about the Australian wine industry. Of particular note for the wine industry is the March edition of the ABARES Agricultural Commodities report.
Wine Australia provides a range of free and user-pays information, including export data, market intelligence and other general information for the Australian wine industry.The Winemakers’ Federation of Australia produces an annual Vintage Report which provides the first national quantitative measure of the year’s vintage in June each year.
Wine Equalisation Tax and the Wine Equalisation Tax Rebate
The Wine Equalisation Tax (WET) is a tax applied at a rate of 29% of the wholesale value of Australian and imported wines. The WET producer rebate scheme provides a rebate on the WET in certain circumstances. All inquiries relating to taxation, including the WET and the WET producer rebate, should be referred to the Australian Taxation Office.
Technical advice for winemakers and winegrape growers
Advice on technical matters, such as planting, pruning or harvesting, are best directed to either the relevant State Government agricultural department or state industry body.
You can contact your State Government agricultural department at:
- New South Wales Government Department of Primary Industries
- Queensland Government Department of Agriculture and Fisheries
- Primary Industries and Resources South Australia
- Tasmanian Government Department of Primary Industries, Parks, Water and Environment
- Victorian Government Department of Economic Development, Jobs, Transport and Resources
- Western Australian Government Department of Agriculture and Food
Australian Government grants
The Australian Government offers a range of general industry grants that may be applicable to certain Australian wine producers, winegrape growers and exporters.